Opinion

Ernst & Young Releases App to Identify Best Graduates

Synopsis: 
EY taps into mobile gaming to attract apprentices – is this a game changer asks Oxen Park.

The Times examines how EY is using mobile gaming to help it recruit the most talented apprentices from different backgrounds. Potential recruits who do well at the game, which appears on Debut, a mobile recruitment app, may be rewarded with an internship. Dan Richards, head of graduate recruitment at EY, comments: “Our mobile game takes students through a series of challenges to help test things like problem-solving skills, reaction times, perceptions and attitudes towards risk.”

Originally found on The Times